dISCOVER YOUR SUPERPOWER HERE
I'm Tania Estefany MBA, marketing strategist, entrepreneur, and the unapologetic hype woman you didn't know you needed.
As co-founder of Latina Approved and host of the All Things Latina Podcast, I've spent years building platforms that celebrate, uplift, and equip Latinas to step fully into their power.
But here's what most people don't know: I wasn't always this confident. I spent years second-guessing myself, wondering if my ideas were "good enough," and letting fear keep me playing small. The moment I stopped waiting for permission and started betting on myself, everything changed.
Now I channel everything I've learned, the MBA, the brand-building, the business pivots, the wins and the losses into helping women like you do the same.
Whether you're discovering what makes you extraordinary or building the business you've been dreaming about, I'm here to make sure you don't do it alone.
Cuando una gana, todas ganamos. And amiga, you're about to win.
Growing Businesses, Minds, and Wallets
About Tania Estefany, MBA
All i have to do is help you see it, too
I see how powerful you are
I grew up watching the women around me work tirelessly putting everyone else first and their own dreams last. I told myself I'd be different. But when I finally had the education and the skills, I still hesitated.
It took building Latina Approved from the ground up with no roadmap, no big budget, and a lot of faith to realize that the thing standing between me and my dream wasn't resources. It was permission. Permission I had to give myself.
That's the work I do with you now. Not just strategy but the inner shift that makes the strategy stick.
I was born in Long Beach, CA and raised in Compton, CA in a First-Gen Salvadoran household. So living in both worlds the Hispanic and American cultures was tough but rewarding at the same time!
My Story
-My Father
"If someone else can accomplish something why not you?"
My Favorite Quote:
You have walked into rooms where no one looked like you and you stayed. You've carried your family's hopes alongside your own. You've done more with less, and you've done it with grace.
That's not a small thing. That's a superpower.
Most women I work with don't need to be built up from scratch they need someone to hold up a mirror so they can finally see what everyone else already sees in them.
That's my job. And it's my honor.
A vulnerable Share:
All Things Latina (go listen, it's tea)
Podcast:
Latina Approved a lifestyle brand
Co-founder of:
Done is better than perfect. Launch the thing.
My Top Tip
My mom, sister, and every Latina who built something from nothing
My Biggest Influence:
"We Should All Be Millionaires" by Rachel Rodgers
My Favorite Biz Book:
Google Ecosystem + Adobe Express
Favorite Business Tool:
Fun Facts:
Ways that I can Serve you
No Code? No Problem: Dive deep into customization without ever touching a line of code. If we can do it, so can you.
Stylish & Smart: These aren't just any templates. They're masterpieces of design, crafted to turn heads and spark conversion.
Freedom to Create: Update and tweak your site on the fly with Showit's intuitive platform. It's creativity without constraints.
Support That Shines: Beachy Keen's team is like your trusty lifeguard, always ready to dive in and help you navigate the waters of web design.
The Beachy Keen Difference:
Curious who built our site? We don’t blame you, we love it, too!
Believe it or not, we did it ourselves...with a whole lot of help from Beachy Keen Creative.
We used one of their fully-stacked, beautifully designed, and strategically crafted templates to make our website dreams come true!
The best part? No tech savvy know-how required.
Love at First Site? It's that Beachy Keen Magic!